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Manny Hernandez @mahdz

Content Manager
at TBWA in New York City, NY

Available Fulltime tbwachiatdayny.com

I hire โ€“ Fulltime: Designer, Motion graphics designer, community manager

Contact me: Texting anytime. Calls on Mon-Fri before 10am.

I've got approximate knowledge of many things: ๐Ÿ“ฑ tech things, ๐Ÿ’ฌ social things, ๐Ÿˆ culture/meme things, ๐Ÿ‘ฅ behavioral things, ๐ŸŽจ design things, ๐Ÿ’ป developer things, ๐ŸŸ food things, ยฎ wheat thins. Some of it is fueled by my childlike curiosity and nimble doer-of-stuff attitude, but most of it is probably due to my chronic Googling. TL;DR: ๐Ÿ“ฑ๐Ÿ’ฌ๐Ÿˆ๐Ÿ‘ฅ๐ŸŽจ๐Ÿ’ป๐ŸŸ = ๐Ÿ‘ถโ“ + ๐Ÿ’ก๐Ÿ”จ + ๐Ÿ’ป๐Ÿ”Ž I've merchandised this embodiment of /slash/ culture and entrepreneurial sprit at TBWA where I have evolved my role from digital strategist โžœ social strategist โžœ content manager. What is a Content Manager at TBWA? My counterpart and I help oversee an agency-within-an-agency social team made up of designers and community managers. Equal parts digital strategy and creative, we're able to think strategically across the digital ecosystem: I know how to design, how to code, how to use self-service ad platforms, how to shoot and edit content, etc. We can concept/oversee emerging initiatives at the intersection of brand storytelling, content marketing and remix culture on our own or work alongside other creative teams to elevate their ideas to live in a new and emerging digital landscape. __,.-'~'-.,__,.-'~'-.,__,.-'~'-.,__,.-'~'-.,__,.-'~'-.,__,.-'~'-.,__ Outside of workโ€“and during lbrโ€“I enjoy falling into Wikipedia/Tumblr wormholes, not turning down any food I am given, attending live concerts and making Spotify playlists, having a deep brand love for McDonalds, and being an amateur photographer (comes free with a smartphone, I think).


McDonalds, Planters, Pernod-Ricard, Volaris Airlines


Content Strategy, content development, social strategy, art direction, photography, video editing, social measurement


English, Spanish

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