Startup, New York, NY – 11-50 employees
Mezzobit increases the value of online visitors by giving digital publishers and marketers unprecedented control over third-party data collection and tracking.
Our Audience Value Platform (AVP) acts like a data firewall, empowering digital enterprises to choose what's tracked and shared about visitors, stopping revenue-sapping data leakage.
AVP's high ROI transcends verticals: publishers can safely use programmatic, marketers can stop competitors from using their own data to lure away customers, and regulated industries can reduce compliance risks while aggressively using digital marketing.
1,000+ sites are powered by Mezzobit or will go live soon, including Fast Company, Univision, A+E Networks, Scripps Networks, and Ziff Davis.
Other AVP features include:
* Ad rendering optimization, which can immediately improve ad viewability.
* Ad blocking sensitivity to tailor customized publisher responses to this threat.
* Free JavaScript tag management, which accelerates site performance.
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