Product Designer Jon Yablonski recently created an incredible website
outlining the maxims principles that designers can consider
when building user interfaces. It's called Laws of UX and Jon
was kind enough to give me permission to bring these principles
to you in this video.

A resource that provides guidance for designing ethically humane digital products through patterns focused on user well-being.

“What problem are we trying to solve?” is a smart question, but it usually gets us nowhere. Here’s a better way, and some better questions to ask. I was in yet another planning meeting, when my…

An inside look at how we approach new features and updates

You’ve been asked to design a new feature. You’re not sure that this feature will work without broader changes to the product...

Sketch.systems helps software designers think about complex product behavior. Sketch out states, add prototypes, and clarify questions quickly.

Should what a founder wants to build take priority over what the customers want? Well, for Pieter Omvlee, CEO of Sketch, it was really one and the same. Sketch was created to solve a real problem he and his co-founder were experiencing. While the company has grown in response to its users' high demand, they have been able to stick to their original goal - solve their own problem by creating a better product. In this episode, you’ll learn how the best products are built and how to have a growth reluctant mindset, which may sound counterintuitive. Yet, this mentality could be the reason Sketch has found itself growing rapidly with a community of evangelists (Innovatemap being one of them). Connect with Pieter Learn more about Sketch Connect with Christian Connect with Anna Learn more about Innovatemap Products mentioned:  Invision  Slack. The easiest way to listen to podcasts on your iPhone, iPad, Android, PC, smart speaker – and even in your car. For free. Bonus and ad-free content available with Stitcher Premium.

Listen to UI Breakfast: UI/UX Design and Product Strategy episodes free, on demand. Isn't game theory all about points, levels, and badges? Definitely not. These are all just visible mechanics, the superficial icing on the cake. Our guest today is the amazing Amy Jo Kim — a startup coach, game designer, best-selling author, and the founder of Game Thinking. You'll learn how to use her method with early superfans, and fundamentally shape the entire customer journey: discovery, onboarding, habit building, and mastery. Podcast feed: subscribe to https://feeds.simplecast.com/4MvgQ73R in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes Game Thinking (also available on Audible), Community Building on the Web — Amy's books The Lean Startup, Design Thinking — some of the popular product design methods Game Thinking TV — Amy's YouTube channel Find your ideal early customers with Job Stories — one of their videos on Job Stories GameThinking.io — Amy's website Innovator Quiz — a quiz to receive a free product/market fit cheatsheet Follow Amy Jo on Twitter: @amyjokim Today's Sponsor This episode is brought to you by Airtable. With Airtable, you and your team can ideate, organize, and execute on your ambitious product vision in a single place. Quickly glance at the high level progress of all your initiatives, or drill into any of the specific details to understand how to unblock projects. Receive $50 in credit by signing up at airtable.com/uibreakfast. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how. The easiest way to listen to podcasts on your iPhone, iPad, Android, PC, smart speaker – and even in your car. For free. Bonus and ad-free content available with Stitcher Premium.

Game Thinking: Innovate smarter & drive deep engagement with design techniques from hit games [Amy Jo Kim PhD, Scott Kim, Raph Koster] on Amazon.com. *FREE* shipping on qualifying offers. 

How are market-leading products born? Successful innovations may end up reaching a mainstream audience

In this two-day workshop Jared Spool will guide you through dozens of UX strategy plays to identify the perfect combination for your organization.

I fell into this role following my passion to learn, create, and educate. You can’t exactly study design systems in school, so to be successful in this field you are constantly reaching out to learn…

The stakes have never been higher for Lyft, which unveiled a new design-focused strategy that aims to reshape the way people get around. 

Discover how real users interact with your prototype: define missions, collect actionable insights and analyze how your design performed, with 0 line of code.

A micro nudge is a well-timed small animation that prompts the user to do a “small” task that they may have otherwise forgotten or not have taken notice of. The sliding “comment” is the micro nudge…

What human behavior can show us about using human-centered design in the service of better-applied data.

Watch videos of design system pros Brad Frost, Dan Mall, and Josh Clark sharing best practices for product design at scale. Get expert recommendations for improving speed, quality, and consistency with design systems.

At Google Cloud my job is to reimagine enterprise — the tools we build and how we design them. Traditional enterprise products don’t reflect how people work — our pain points, our tasks across the…

At the time I’m writing this post, I’ve been a full-time product designer for ~3 years, though my overall professional career is closer to ~8 years. Every couple of months I would sit down and…