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Francesco Bertocci

Sr. Product/UX/UI Designer

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Francesco Bertocci

Sr. Product/UX/UI...


Event - Product Hunt NYC: Voice

#Events #Voice

We're back! This month we're talking the future of voice applications. Join us!









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Francesco Bertocci

Sr. Product/UX/UI...


Design, UX & Product Books

#UX #Product #Research #Books

A curated list of books on UX, Product and Lean methodologies.









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Francesco Bertocci

Sr. Product/UX/UI...


UX for Lean Startups: Faster, Smarter User Experience Research and Design by Laura Klein

#UX #Research #Books

Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they’ll truly love, and reduce the time it takes to get your product to market.









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Francesco Bertocci

Sr. Product/UX/UI...


Designers, Developers, Product Managers: Introducing Product Relays™

#DesignSprints #Collaboration #ProductDesign #Dev

At Academy, we have done a great deal of thinking about process. We have interviewed industry leaders across Design, Development, and Product and universally the sentiment is… When we started to…









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Francesco Bertocci

Sr. Product/UX/UI...


Product Design Sprint: 3 day structure (PDF)

#ProductDesign #Process #UX #Collaboration #Startups #Lean

A design sprint is a framework for answering critical business questions through design, prototyping, and testing ideas with users.









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Francesco Bertocci

Sr. Product/UX/UI...


The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Busine...

#books #UX #Product #Lean #Startups

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe.









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Francesco Bertocci

Sr. Product/UX/UI...


Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

#books #UX #Product #DesignSprints

Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days by Jake Knapp, John Zeratsky, Braden Kowitz.









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Francesco Bertocci

Sr. Product/UX/UI...


Introducing InVision Design System Manager (DSM)

#DesignSystems #Libraries #InVision #Sketch #Collaboration

InVision DSM makes it possible for every product team to create and maintain a design system at scale—allowing teams to maintain a consistent user experience across every digital interface.









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Francesco Bertocci

Sr. Product/UX/UI...


Design Sprint Kit

#Design #UX #Product #DesignSprint

A design sprint is a five-phase framework that helps answer critical business questions through rapid prototyping and user testing. Sprints let your team reach clearly defined goals and deliverables and gain key learnings, quickly. The process helps spark innovation, encourage user-centered thinking, align your team under a shared vision, and get you to product launch faster.









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Francesco Bertocci

Sr. Product/UX/UI...


Defining Product Design: A Dispatch from Airbnb's Design Chief | First Round Review

#ProductDesign #Process #Inspiration #Articles #Airbnb

Airbnb VP of Design Alex Schleifer shares how design can become a more intentional, integrated discipline — and why it must be in order to better build products. 









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Francesco Bertocci

Sr. Product/UX/UI...


Our 6 Must Reads for Building and Leading a Product Design Team | First Round Review

#ProductDesign #Process #Inspiration #Articles

A well-thought-out design team often accompanies enduring product design. Here are six pieces of advice to help you build and lead a design team from the sole designer to a larger design organization. 









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Francesco Bertocci

Sr. Product/UX/UI...


Facebook's VP of Product on Mastering Focus and Intentional Work | First Round Review

#ProductManagement #CareerAdvice #Facebook #productivity

Facebook VP of Product Fidji Simo shares tactics to master focus in a world where possibilities are endless and the stakes are high. 









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Francesco Bertocci

Sr. Product/UX/UI...


Figma 2.0: Now with Prototyping and Developer Handoff

#Sketch #Figma #Photoshop #UIDesign #handoff #Dev #mobile

Big news in the Figma house today — we’re excited to finally unveil Figma 2.0. It’s an expanded version of the product you love (or at least like a lot, right 😉?) with significant new features…









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Francesco Bertocci

Sr. Product/UX/UI...


Sympli: Bring digital products to life faster and easier.

#Sketch #Photoshop #UIDesign #handoff #Dev #mobile

Design handoff, implementation, and collaboration for web and mobile product teams. Sympli works with Photoshop, Sketch, Android Studio, and Xcode.









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Francesco Bertocci

Sr. Product/UX/UI...


26 Steps of Product & Dashboard Design – Design + Sketch – Medium

#ProductDesign #Process #Inspiration

For the last four years I have continued to design dashboards and applications and I have learnt how to deal with different departments, and utilise their knowledge in order to make product designs…









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Francesco Bertocci

Sr. Product/UX/UI...


Event: UX Research Best Practices with UX Manager from Kaplan

UX Research Best Practices with UX Manager from Kaplan @ Starta Accelerator
Thursday, September 28, 2017, 6:30 to 9:00 PM
User research is what can often determine whether a product is able to gain and retain users and get any traction. Want to learn more about user research best practices from an expert with years of UX experience at companies like IBM, Shutterstock and Kaplan? Join this event we are running in collaboration with Starta Accelerator. 

Details and registration 👇









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Francesco Bertocci

Sr. Product/UX/UI...


MailChimp: UX Patterns

#DesignSystems #Productivity #patterns #UX

The MailChimp Pattern Library is a byproduct of our move to a more responsive, nimble, & intuitive app.

Over the course of two full redesigns and our recent navigation refresh, we've worked to distill most of the MailChimp interface into a set of atomic pieces, forming the pattern library you see here. By documenting and assembling a reference site of our patterns, we were able to speed up our process and solve some internal communication problems. A common lexicon of code and UI elements benefits us in a few ways:

  • We can build consistently, focusing our energy on workflows and logic, not web forms and list items.
  • We can reuse code instead of reinventing the wheel or roping in an engineer.
  • We can see all of our patterns in one place, quickly revealing maintenance issues.









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Francesco Bertocci

Sr. Product/UX/UI...


Interplay: Digital Product Design using real (coded) components!

#DesignSystems #Components

Components in Design Systems and pattern libraries are helping Design scale consistently across organisations.

Frontend frameworks such as React, Angular and Vue make writing component code a breeze.

Yet it feels like our existing prototyping tools haven’t kept up - linking static images together can never describe the rich user experiences available in code.

What if we could design and prototype directly with our code components?









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Francesco Bertocci

Sr. Product/UX/UI...


Michael Margolis, UX Research Partner at GV | Listen via Stitcher

#GV #uxresearch #researchsprints

As perhaps the only UX researcher on staff at a VC fund, Michael Margolis is parachuting into startups year-round to help them better understand their users. In this chat with Intercom Director of Research Sian Townsend, Michael walks us through his "start at the end" research framework, the ways in which he quickly develops rapport with new product teams, how to conduct research faster, and much more. Listen to over 65,000+ radio shows, podcasts and live radio stations for free on your iPhone, iPad, Android and PC. Discover the best of news, entertainment, comedy, sports and talk radio on demand with Stitcher Radio.












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