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Francesco Bertocci

Sr. Product/UX/UI Designer

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Francesco Bertocci

Sr. Product/UX/UI...


Event: Role of UX in Artificial Intelligence with Echo, Spotify, Havas & State Street

#Events #UX #Beginex

Hey everyone - Beginex is running another cool event on Thursday, November 9th (Role of UX in Artificial Intelligence with Spotify, Havas & State Street) so I wanted to share it with you - please see details below.

Role of UX in Artificial Intelligence with Echo, Spotify, Havas & State Street (@ThoughtWorks)
Thursday, November 9, 6:30 - 9:00 PM
Are you prepared for the drastic changes AI is bringing to the technology industry? Artificial intelligence is growing exponentially and will be changing our work and life dramatically in the coming years. What role will UX professionals play in the new digital world? We invited several UX + AI professionals to explore this crucial topic. 
Details and registration 👇









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Francesco Bertocci

Sr. Product/UX/UI...


Hooked: How to Build Habit-Forming Products

#books #UX #Product

How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles









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Francesco Bertocci

Sr. Product/UX/UI...


How to speed up your Rails app with Cloudfront

#Rails #Dev #Amazon #Cloudfront #S3 #performance

A common trick I use with client work to speed up asset delivery is use cloudfront as an asset host. I'm surprised this technique isn't in more widespread use as it reliably makes for snappier user experiences, especially users with a fresh cache.
This guide assumes you're using the Rails asset pipeline to package and serve your assets. If you're not using the asset pipeline, whatever solution you use to achieve the same result will need to fingerprint asset filenames with some sort of unique identifier for it to work smoothly with Cloudfront or a CDN like it.









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Francesco Bertocci

Sr. Product/UX/UI...


Be a Part of the First Propelify Humanity Challenge

The reason so many of us pursue entrepreneurship and technology is not to pursue a fortune, but to realize our purpose and to make a lasting positive impact on the world. The ethos of our name, Propelify, is to represent our community of those who take action, propelling ideas into reality. 









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Francesco Bertocci

Sr. Product/UX/UI...


This Is How You'll Actually Use AR at Home - MIT Technology Review

#AR #UX

A group of researchers at Carnegie Mellon has figured out how to hook up a projector and a depth camera to a regular light fixture so that you can interact with Web apps on any surface at home, like your desk.









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Francesco Bertocci

Sr. Product/UX/UI...


Camunda: Create flows in no time

#UX #Flows

Camunda is a simple app for creating technical diagrams. You can easily drag and drop any point and it will automatically create lines and arrows for you. You can also choose from different types of points which can be helpful, for example, for highlighting when a user receives an email from Intercom. Camunda allows exporting to SVG that makes it easy to colour trackable points in Sketch.









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Francesco Bertocci

Sr. Product/UX/UI...


VR & AR - Taking a customer-centric approach to new technology w/ Ben Running

#AR #VR #Event

VR & AR - Taking a customer-centric approach to new technology

VR & AR is already upon us and it’s only going to get crazier from here. Let’s take a look at the current landscape, hardware, software, and discuss how designers can approach a new and rapidly evolving technology.









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Francesco Bertocci

Sr. Product/UX/UI...


Campaign Monitor: The All-New Guide to CSS Support in Email

#Email #CSS #HTML

Find an up-to-date guide to CSS support in email. Campaign Monitor includes cutting edge email layout techniques and progressive enhancements.









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Francesco Bertocci

Sr. Product/UX/UI...


52 Research Terms you need to know as a UX Designer

#UX #Research

Having written the article 53 Tech Terms You Need to Know as a UX Designer it made sense to add research terms into the mix. I’ve put together an A-Z list of research words with explanations in plain…









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Francesco Bertocci

Sr. Product/UX/UI...


Benjamin Wilkins, Airbnb: Thinking in Symbols for Universal Design

#Sketch #DesignSystems #Productivity

Mind blown by this talk by Benjamin Wilkins, Design Technologist at Airbnb. He touches on the internationalization and localization of design elements, and how might we desig...









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Francesco Bertocci

Sr. Product/UX/UI...


Kap - Capture your screen

#Gif #screencapture

An open-source screen recorder built with web technology












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